2009 luxury big how to deal with the financial turmoil?
Financial crisis has brought fashion circles huge impact. From early 2009 to withdraw 30 brands in major New York fashion and thoughtful brand of the event, shooting ads strongly reduce costs. The world’s luxury report [luxury.icxo.com] 2009 years, the luxury on how big they will be against the raging financial turmoil?
Coco Chanel has just launched a limited edition commemorative coin
Louis Vuitton’s flagship store in Tokyo postponed shop plan
Chanel
Chanel has just launched the commemoration of Coco Chanel’s limited edition gold coins, but also the most billionaires in Moscow in a show 09 Pre-fall series. The financial crisis seems little impact on the luxury sector, does not. In fact, Karl Lagerfeld also began to cut spending, and in a recent interview, Karl said he moved to Paris, a smaller house, in addition to retain the necessary personnel maids, drivers and cooks, others temporarily without a .
Louis Vuitton
Louis Vuitton’s flagship store in Tokyo postponed shop plans, headed designer Marc Jacobs cancel their Christmas Party. In addition, Marc has pushed heavily for the Louis Vuitton year with the cooperation of the late designer Stephen Spouse series, also shot himself naked into battle large, and many people say that Marc’s idea where to go, and being laughed at is to save money. Advertising production costs is not a small sum, or else how Donna Karan ads make direct use of 09 spring and summer a few shows together on the field maps PS settled.
Other
Fashion Show is often the largest expenditure to promote the brand, so many brands directly to amputations of the budget in this regard. In January of next year’s Men’s Week, Valentino (handbags) has canceled the fashion show. February’s Women’s Week, Betsey Johnson and Carmen Marc Valvo will leave Bryant Park, while the cheapest place to find a show, so can a 10 million U.S. dollars. The Vera Wang directly canceled the show, ready to engage in their own flagship store in a small exhibition of 100-150 people, to know Vera Wang’s show had often invited to 900.